4:59 p.m. September 23, 2022
From the Wild West to outer space, there’s something for everyone across four themed stages at a new Norwich Festival.
Tales in the Park makes its debut at Earlham Park this Saturday 24th September from 12pm to 10pm with a capacity for 5,000 people.
It was developed by AfterDark Promotions, which is also behind Dancing Astronaut Warehouse Events at the Norfolk Showground and Street Food Park Junkyard Market outside of St Mary’s Works in the city.
Each of the four stages will have a different theme and genre of music.
Themes include London boroughs for UK rap, Wild West for Ibiza house music, Outer Space for electronic music and a shipping container section for more specialized underground music.
The event is for over 18s only and there will be a mini version of the Junkyard Market featuring local favorites including The Bucket List, The Hen House Kitchen, Elsie’s Pizza and a few other guest vendors.
Drinks will include cocktails, lagers, draft beers and the tent will seat 300 and be adorned with palm tree structures.
AfterDark’s Michael Femi-Ola said: “We’ve done a lot of events in Norwich but this is our first festival.
“We wanted to create an event that focuses on the love of food, music and culture and brings people together.”
While he promises acts from across the country, including top DJs, the lineup is a secret until Saturday.
It will be handwritten on specially made books at the entrance of each stage to encourage people to explore new acts and genres.
Mr Femi-Ola added: “We wanted to create a place where people could come together to celebrate the end of summer, with the focus not on the line-up but on great food and music.
“Festivals initially started without announcing lineups and it has taken away focus as festivals are forced to book huge names.
“From our point of view, we have world-class acts, but it’s also about the experience and there’s a big focus on set design.”
Tickets are available on Skiddle and cost £22.50 plus booking fee.